Direct Sales Strategies from 36 Authors — BookBub 2023-08-26 admin Leave a comment Direct Sales Strategies for Indie Authors Direct sales are an increasingly popular way for indie authors to generate more revenue, collect reader data, and safeguard against the unpredictability of selling on major retailers. Even those with ebooks enrolled in Amazon KDP Select can expand into selling print and audiobooks from their own websites. And it can be lucrative: Research shows that selling direct to readers can generate earnings of up to 96 percent of the value of the book!