Five years and lots of testing, learning, and pivoting later, direct sales is still my favorite business model. Thanks to…
Whether you’re looking to grow your author platform, fine-tune your advertising campaigns, try new marketing strategies, or make the most…
You’ve written a book and now you needed a marketing plan. Launching books is like making first impressions: You only…
Now that I’ve been using Canva for about a decade, I teach other authors how to use the tool on…
There are many ways to beautifully display ebooks in your social media posts and digital marketing campaigns. In this post,…
Getting book reviews is critical for driving book sales. Reviews can lend books legitimacy and help readers decide whether they’re…
Content marketing can be a wonderful way for authors to attract an audience to their books — but does this…
Promoting your books is a crucial component of reaching more readers and getting in front of your audience. While there’s…
Instagram’s booming book scene is no secret; there are over 100 million posts with the hashtag #bookstagram on the social…
Releasing a new book is a key moment to find and hook new readers while pulling existing fans back into…