Book Marketing 101: Building an Author Platform — BookBub

Book Marketing 101: Building an Author Platform
Book Marketing 101: Building an Author Platform

You may have heard that it’s valuable to have a strong author platform — but what exactly does that mean, and why is it important? In this post, we’ll explain the concept of an author platform, why it’s a useful signal for agents and publishers, how it helps drive book sales, and how authors can strengthen their own platform, whether they’ve been writing for decades or just finished their first book.

Ask me about eBook authoring, publishing or marketing!

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