Instagram’s booming book scene is no secret; there are over 100 million posts with the hashtag #bookstagram on the social media platform. For many authors, Instagram can be an important place to connect with readers and promote their books, both fiction and nonfiction. For inspiration, we’ve put together a list of 16 creative ways nonfiction authors have used Instagram to promote their titles. Though these are all nonfiction examples, we hope this sparks some book marketing ideas regardless of what genre you write or publish!