Generative AI and large language models (LLMs) have developed rapidly in the last few years, and now represent one of…
A large, engaged email list is a valuable asset for any author. It’s an audience of readers that you control…
Display advertising can be an incredibly effective way to reach new readers and sell more books. But you only have…
Think about the last time you read a book you didn’t want to end. That longing for more is a…
Five years and lots of testing, learning, and pivoting later, direct sales is still my favorite business model. Thanks to…
You’ve written a book and now you needed a marketing plan. Launching books is like making first impressions: You only…
Now that I’ve been using Canva for about a decade, I teach other authors how to use the tool on…
There are many ways to beautifully display ebooks in your social media posts and digital marketing campaigns. In this post,…
Content marketing can be a wonderful way for authors to attract an audience to their books — but does this…
Releasing a new book is a key moment to find and hook new readers while pulling existing fans back into…
