As an independent author writing for a niche market, finding and reaching new readers is one of my main goals. It also happens to be my highest hurdle. My marketing approach has always been to cast as wide a net as possible. Ignoring audiobook listeners and not investing in audiobooks is like leaving a gaping hole in your net. There may be plenty of fish in the sea, but — in my experience — no population of readers is as consistently engaged, invested, and passionate as audiobook listeners.